Additional Information. Number of active WeChat messenger accounts Q2 Q2 Social network users in selected countries in and As a Premium user you get access to the detailed source references and background information about this statistic. As a Premium user you get access to background information and details about the release of this statistic. This feature is limited to our corporate solutions. Please contact us to get started with full access to dossiers, forecasts, studies and international data.
You only have access to basic statistics. This statistic is not included in your account. Skip to main content Try our corporate solution for free! Single Accounts Corporate Solutions Universities. Premium statistics. Read more. As of the second quarter of , Sina Weibo's monthly active users amounted to around million, 43 million more compared to the corresponding quarter in the previous year.
Launched in , the Chinese equivalent of Twitter has become the leading micro-blogging site in China. Sina Weibo users can also upload images, gifs, and videos with their posts. But opting out of some of these cookies may affect your browsing experience. Necessary Necessary. Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
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Cancel at any time. Weibo Sina Weibo. Weibo History. Weibo Usage The data below are from a few years back but the insights are still relevant in today. Kaifu Lee gave nine tips on how to make your Weibo popular: be authentic and personal be able to express, write the title and ask for re-post retweet be interesting provide valuable information and even exclusive one update daily without nagging interact with other users frequently post balanced and rich content, not too specialized or too niche provide content that followers want instead of what you want them to read promote your Weibo creatively without too much advertisement Buying more Weibo followers?
Weibo MAU grew to million in Q2 What is May 20, day holiday in China? China luxury consumer behavior study Chinese influencer platforms: Weibo, Douyin, Kuaishou, Xiaohongshu. Weibo MAU grew to million in Q1 Weibo monthly active users grew slightly to million in Q3 How Taobao uses search and content to cultivate social e-commerce.
Fake fans and manipulations on China social media. Sina Weibo is the most popular of China's micro-blogging services, and it is the preferred platform for most mainland Chinese newspapers and TV stations, which have millions of followers.
Last year, seeing how popular live streaming video was becoming, Sina Weibo launched its own live streaming app, Yizhibo, nicknamed "Yi". The success of mobile messenger WeChat China's answer to WhatsApp has challenged Sina Weibo in recent years, with increased smartphone ownership in the mainland influencing social media users to read news on their phones, instead of computer screens. But Sina Weibo has remained competitive by making a number of strategic partnerships that have given host to an array of new functions, many of which go even beyond those of Twitter - which is blocked in China.
In , e-commerce giant Alibaba, which owns a But with WeChat heavily investing in similar capabilities last year, Weibo made a perhaps daring move to introduce live streaming capabilities to its platform.
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